Clavia
instruments on tour with Madonna (001113)
Clavia
DMI Press release
FOR IMMEDIATE RELEASE
Contact: Fredrik Hylvander
Int +46 8 442 73 60
Stockholm, Sweden November 13, 2000
You
may have heard that Madonna used Swedish producers for her
latest videos. But now she also uses Swedish instruments
in her shows! On the MTV Europe Music Awards show in the
Stockholm Globe Arena on November 16, her band will perform
on instruments made by Clavia DMI. Instead of using acoustic
drums, her drummer and programmer Steve Sidelnyk will play
on ddrum4 electronic drums. The ddrum4 electronic drums
offer a wide variety of high-quality drums and percussion
sounds. You can also download your own samples to the ddrum4.
The ddrum4 also offers an extremely fast response time as
well as great dynamics. These are a few reasons why ddrum4
has become very popular among great drummers around the
world.
On
keyboards you'll find Madonna's current producer Mirwais
Ahmadzai and musical director Michael Beardon on Nord Lead
2s, a synthesizer also developed and produced by Clavia
DMI. Nord Lead 2 is a digital synthesizer that emulates
analog synthesis in a very convincing way - a technology
we call 'virtual analog'. The first Nord Lead model was
released in 1995 and has already become a classic in professional
music studios and among keyboardists.
Madonna,
who is currently on a promotion tour in Europe for her latest
album "Music", will perform on several TV shows like Wetten
Dass TV, Top of the Pops etc. In all these shows, including
the MTV Europe Music Awards show, her band will use the
setup featuring the ddrum4 drum kit and Nord Lead 2 synthesizers.
Clavia
products are used by musicians all over the world, and in
almost every music styles. Jazz musicians like Joe Zawinul
and Tribal Tech, mega stars like Tina Turner, Michael Jackson,
Pink Floyd, Jean-Michel Jarre, and Prince all use Clavia
instruments. Also hard rock artists like Def Leppard, Guns
and Roses and Kiss and movie scoring artists like Hans Zimmer
and Michael Bradford play instruments from Clavia DMI. Other
examples of artists are Nine Inch Nails, Smashing Pumpkins,
Scooter, Prodigy, Yello, Jamiroquai, Chemical Brothers,
A-ha and Roxette. The list could go on forever.